We put the manufacturer's claims for SECAO, a yarn spun from discarded cacao shells, against the published evidence. Which ones hold up, and which are still its word alone?
Only 20% of a cacao fruit ever becomes chocolate. The other 80%, the shell, gets burned or left to rot. Burning releases carbon. Rotting attracts the fungus behind black pod disease, the thing farmers spend half their season trying to keep out. Ten tonnes of wet husk for every tonne of dried bean. No market for any of it.
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Sustainability
The Digital Product Passport is unlikely to be mandatory for clothing before 2029, not 2027. What it will show, why uniforms issued to staff at EU sites may be in scope, and three questions to ask your supplier now.
Trust
86% of consumers expect airline staff to wear a uniform, more than in any other sector. A 2,500-person study with Coventry University shows what that trust does to compliance, approachability and onboard spend.
Murray News
Murray now holds JOSCAR accreditation, the supplier-assurance standard that defence buyers such as BAE Systems and Thales check first. What evidence-led uniform design has to change for control rooms, field roles and mission-critical work.
