One store colleague changed uniform and watched how customers responded. How what your teams wear decides whether customers trust them enough to ask for advice and buy.
Since I’ve been wearing the new uniform, I’ve noticed more customers coming up and talking to me, wanting advice, and buying
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Sustainability
The Digital Product Passport is unlikely to be mandatory for clothing before 2029, not 2027. What it will show, why uniforms issued to staff at EU sites may be in scope, and three questions to ask your supplier now.
Trust
86% of consumers expect airline staff to wear a uniform, more than in any other sector. A 2,500-person study with Coventry University shows what that trust does to compliance, approachability and onboard spend.
Murray News
Murray now holds JOSCAR accreditation, the supplier-assurance standard that defence buyers such as BAE Systems and Thales check first. What evidence-led uniform design has to change for control rooms, field roles and mission-critical work.
